RedBull | Airforce

One of the benefits of freelance jobs is opportunity to do completely different stuff.  A friend called me up and asked if I would be willing to work on a new social portal where RedBull Team of Skydivers, Paragliders and Base Jumpers could catalog all their experiences. On top of the design aesthetic as during the concept phase I surfaced an idea for the altimeter to track projects, the tagline which still lives 4 years later “The Team. The Adrenaline. The Insanity. The Vibe.” and the rating system based on the iconic rock on symbol.